Industry intelligence.  Get Smarter.

In this week's column, Bob explains the role antennas for over-the-air broadcasts play in delivering live NFL games (and more) to fans that don’t pay for typical pay-TV programming packages and as an option to those that are contemplating cutting the cable cord.

tackling tech

For an audience awash in video viewing options and with HBO’s new plan to go direct to consumers with its own web service next year, you might be surprised that antennas that let pro football fans watch free, over-the-air (OTA) game broadcasts have stood the test of time.

But with a growing chorus of complaints about rising pay-TV prices, fees and bloated channel packages, consumers are - or are considering - cutting the cable cord and adding affordable options, with many using antennas to watch NFL games without running a big tab.

Read more...