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The Under Armour -TB12 launch of sleep recovery pajamas could serve as a wakeup call for athletes and trainers looking to find ways beyond limited wristbands to acquire and analyze biometric data for improved performance.

Connected wear is part of the emergence of a category of apparel called smart clothing that has been used for more than a few years by NFL scouts, some players, and training firms to get an inside look at what makes athletes tick, on and off the playing field.

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